Verifying Google Ads with a Badge
Google has recently unveiled its new verification badge for advertisers, which can be used to verify the origin of the ads and ensure they were placed by an authorized advertiser. This new tool is designed to increase transparency, trust, and security in the digital advertising world. With the...Kushal PonnappaApril 14, 2023
Evolution of Google Search in Next Decade: CEO
As Google’s CEO, Sundar Pichai, recently predicted, the search experience will evolve “substantively” over the next decade. By pushing the boundaries of both marketing and technology, Google is leading the way in creating a new era of personalized, intelligent search. With the...Kushal PonnappaApril 11, 2023
Creating a Helpful FAQ Page: 7 Examples
Creating a helpful FAQ page can be a great way to address customer inquiries, thereby saving time and resources. To get started, here are 7 examples to consider: 1) create categories to group similar questions and answers 2) add visuals to the FAQ page 3) link the FAQ page to other relevant...Kushal PonnappaApril 11, 2023
Alternative ChatGPT Apps: Top 21 Picks
The rise of artificial intelligence (AI) has created a new level of automation and allowed businesses to interact with customers through chatbots. ChatGPT is one of the leading chatbot platforms and provides a wide range of features and customization options. However, if you’re looking for...Kushal PonnappaApril 11, 2023
Rating Chatbot Responses for Quality by Google Search Raters
Google has recently shifted its focus of Google search quality rating to the ratings of responses given by chatbots. As the use of chatbots becomes increasingly popular and they become more integral in our everyday lives, rating the quality of their responses has become a necessity. Google wants...Kushal PonnappaApril 11, 2023
Reduced Ads Displayed to Twitter Blue Subscribers
Twitter’s recent announcement of the new ‘Blue’ subscribers option has been met with much anticipation. This membership will now allow Blue subscribers to see ‘approximately’ 50% fewer ads than non-members. This provides a unique and intriguing opportunity for marketers; fewer ads means more...Kushal PonnappaApril 11, 2023