Email Marketing by Bloomreach: Ready for an Unpredictable Economy
Bloomreach, a digital experience platform provider, has launched a new email marketing solution aimed at helping businesses navigate the unpredictable economy caused by the COVID-19 pandemic. The solution, called Bloomreach Email Marketing, provides users with customizable templates,...Kushal PonnappaMarch 8, 2023
Walmart Retail Media: Advertiser Insights
Walmart Retail Media is an advertising platform that offers advertisers the opportunity to target Walmart’s online and in-store shoppers. It offers a range of advertising formats, including sponsored search, sponsored products, and display advertising. The platform uses Walmart’s...Kushal PonnappaMarch 8, 2023
One Million+ Try AI-Powered Bing
Bing, Microsoft’s search engine, has integrated AI-powered technology to improve search results and user experience. One of the latest features is called “Bing in the Classroom,” which helps teachers create more personalized lesson plans using Bing’s search results....Kushal PonnappaMarch 8, 2023
Comparing ‘Link in Bio’ Platforms for SEO
As a marketing and technology expert, I have done extensive research into the various ‘link in bio’ platforms to determine which is best for SEO. After comparing features such as ease of use, analytics, and customization, the clear winner is Link tree. It offers a free plan, is optimized for...Kushal PonnappaMarch 8, 2023
Microsoft Ads Updates: No Coding Required Customization Plus 5 More
Microsoft Ads recently unveiled an array of new updates, including code-free custom conversions, cross-device remarketing, and more. As a marketing and technology expert, I am excited to explore and share my insights on how these updates can benefit marketers. From better ad tracking to enhanced...Kushal PonnappaMarch 8, 2023
Ad Messaging in Automated Marketing
In the age of automation, it’s easy to rely on data to do the work for you when it comes to ad messaging. But while automation can help ensure you’re reaching the right audience, it’s also important to take a more personal approach and dial in your ad messaging. This can be done through...Kushal PonnappaMarch 8, 2023