Blogs

Microsoft Advertising Global Head Resigns

Microsoft Advertising’s Global Head of Microsoft Advertising, Michael Kors, announced his departure on Tuesday. After leading the company’s advertising and paid media business for the past two years, Kors is leaving his post to pursue other opportunities. The departure leaves a large...

Google Launches New Desktop Search Features

Recently, Google has rolled out a few new features for its desktop search. These features include a new site name, a favicon, and a sponsored label. These changes are designed to make it easier to recognize and differentiate a website from the search results, making the user experience much...

Personalize Email Campaigns for Recession-Proofed Marketing Strategy

In the current economic climate, companies must invest in smarter, more personalized marketing tactics to ensure their success. One such tactic is using personalized email campaigns, offered by Digital Marketing Depot. By customizing emails for each recipient, businesses can send targeted,...

Utilizing Google’s Tag Coverage Summary for Website Tracking Optimization

Google’s Tag Coverage Summary is a powerful tool that allows website owners to optimize their tracking systems for maximum performance. It scans a website’s code to identify any errors or missing tags that may be impacting data accuracy, providing invaluable insights into how users...

Google Trends Portal Debut

Google has just announced their newest Google Trends portal, an advanced analytics system that gives users unprecedented insight into the ever-changing digital landscape. Utilizing an intuitive interface, the portal can help users understand trends in search queries, geographical interests, and...

Android Tracking: Google Tests Methods to Monitor Users

According to recent reports, Google is testing methods for Android tracking to monitor users. The tech giant is reportedly experimenting with ways to use the accelerometer on Android devices to analyze a user’s walking patterns, which could help determine whether the user is driving or...