Blogs

Google Search CEO Sundar Pichai Confirms Integrating Conversational AI

Google CEO Sundar Pichai has recently made an announcement that has sent the tech world abuzz – the introduction of conversational AI to Google Search. This revolutionary development promises to bring a new level of interactivity and personalization to search engines. By utilizing natural...

AI-Powered Brand Suitability and Third-Party Verification with Meta

Meta has announced the launch of its new AI-powered brand suitability controls and third-party verification for feeds. This innovative new technology takes brand safety into the future, with sophisticated AI-enhanced scanning and verification processes. This ensures that brands are never exposed...

Building a Values-Based Agency for Results

To truly build an agency that drives real results, marketers need to move past the algorithmic, data-driven approaches and instead focus on creating an agency based on values. By doing this, marketers can build and sustain successful, values-driven campaigns that deliver the desired results....

Reddit Ads Tactics for B2B Marketers: 5 Necessary Strategies

Reddit Ads may seem intimidating to B2B marketers, but with a few smart tactics, you can use them to reach new and engaged audiences effectively. Here are five must-know tips that can help you to maximize your Reddit Ads campaign performance: 1) Use A/B tests to determine the best creatives, 2)...

Preventing ChatGPT’s Web Browser Plugin Access to Your Site

As a website owner, it’s important to understand the implications of allowing ChatGPT’s web browser plugin access to your website. While this plugin is designed to provide customers with a way to interact with their website, there are some potential privacy and security risks...

Search Marketer Salaries & Careers: 2023 Guide

Search marketers are a vital part of the digital marketing landscape, and with the ever-evolving nature of the industry, many are looking to the future to find out what potential jobs and salaries may look like. This guide aims to provide an overview of what’s on offer for search marketers...